Posted on Apr 24, 2015 by Euphoria Staff
To a roaring crowd of 4,000-plus salon professional liminaries and influencers, Aveda Global Creative Director Antoinette Beenders accepted the Behind the Chair Stylist Choice Award for Favorite Prestige Products Company on behalf of Aveda.
This marks the third year in a row Aveda has won this exclusive honor that is voted on by the world's hair care professionals, students and aficionados. With a sold-out crowd at the theater in Chicago, Behind the Chair also broadcasted the ceremony though Behindthechair.com and its Facebook page to hundreds of thousands of fans.
The Stylist Choice Awards honors salon professional colorists, companies and salons nationwide to showcase the artistry behind hairdressing. "We are very proud to win this award for the third year in a row," said Beenders. "We are a prestige beauty company and strive to be prestige in everything we do. It means the world to us that our peers voted for us in this category."
Antoinette accepts the Behind the Chair Stylist Choice Award of Favorite Prestige Procucts Company on behalf of Aveda.
Aveda colorists, stylists and educators have many reasons why they love Aveda, from its mission and commitment to the environment to setting the trends of the season during fashion weeks in New York City, Paris and London: and of course to the high-performance products powered buy botanicals. Aveda is honored to share this award with the whole Aveda network.